Part of the reason I enjoy working with solopreneurs and small businesses so much is that the impact is both profound, and obvious.
Don’t get me wrong, I enjoy working with large companies too. It’s often easier to get huge results, because revenues already have so much momentum, it only takes a couple of tweaks to make a big difference.
But there is something about working with coaches and solopreneurs. Their business is their life, and an increase in revenue isn’t just a bigger number on the monthly P&L. It translates to security, lifestyle and freedom for that person.
I had a call with a past client last week. It had been a while since we’d talked, and she told me that her business is doing better than ever before, in part because of the foundational work that we laid down two and a half years ago.
We got great results then, doubling her practice in a matter of weeks, but the work we did didn’t end there. It has continued to be a solid foundation well after we have parted ways, so much so, that she is still on her way up. It helps that she is a total rockstar at what she does.
A solid sales and marketing foundation can’t be overstated.
Now, this past week, I also started a new campaign for a brand new client. They got their very first intro session in their office this week from just a small spend on FB ads.
I’m soo excited first, because i know they’re going to love the feeling they get the first time they experience a client coming to them, already sold on their offer, instead of having to hustle for every new client, and secondly, because I know this is just the beginning.
Two years from now, I’ll be reminiscing with this client, looking back on this day as a turning point in not only their business, but in their life.
If you’re already a rockstar making decent money and getting good results for your clients, but you’re not quite where you want to be – If you want your own turning point – if you’re ready to have the day you look back on and think – that’s the decision that changed it all for my business AND my life, then let’s talk.
I have a few more strategy sessions open this week before I leave town.
I’m talking to you coaches, consultants and small businesses.
Book a breakthrough strategy session now >>